The ice cream dynasty, a beloved institution in north-west London, faces a unique challenge during heatwaves. While many might assume hot weather is a boon for ice cream sellers, the reality is quite the opposite for Gus Bodur, better known as Gussy the Ice Cream Man. The scorching temperatures put both man and machine to the test, with Gus and his children struggling to keep cool in the van's 'glasshouse' while the machines battle to maintain frozen treats. Despite the challenges, Gus remains dedicated to his craft, drawing on his 50 years of experience in the trade. He started his journey in the late 1950s, selling ice cream from a stall in Piccadilly Circus, and has since become a familiar face in Golders Green, Hampstead, and surrounding areas. The family business, now spanning three generations, is a testament to Gus's legacy and the hard work of his parents. Gus's tips for staying cool include a wet flannel on his head and plenty of water, but he also recommends a cup of tea. Looking back on the 1976 heatwave, Gus acknowledges the current situation as more intense and prolonged. His children, Chloe and Oliver, are actively involved in the business, with Chloe owning her own van and Oliver working in the van and at the family-owned parlour in Brent Cross Town. The family's ultimate goal is to have their ice cream products stocked on supermarket shelves, a testament to their dedication and the enduring appeal of their delicious treats. The story of Gussy's Ice Cream is a heartwarming tale of family, tradition, and resilience, proving that even in the face of adversity, a passion for one's craft can prevail.
